Current Situation of Automotive Sunroof Industry: Market Size and Trend Analysis
According to the "2022 China Automobile Sunroof Industry Analysis Report - Industry Marketing Environment and Development Opportunity Forecast" released by Guanyan Report Network, in recent years, automobile sunroofs have increasingly become the standard configuration of cars. Unexpectedly, the mid-to-high version will add a sunroof without exception.
Many people say that the sunroof of the car is used to be handsome and cool. In fact, this is not the case.
Functionally, car sunroofs have four main functions: ventilation, sunroof defogging, rapid cooling and aesthetic comfort.
1. Ventilation
With one more "window", there is naturally one more vent, so opening the sunroof can increase the speed of air circulation in the car. Especially in the case of a large number of people in the car, the air vent located above the sunroof can improve the ventilation and ventilation in the cabin. Because the sunroof uses the principle of negative pressure ventilation, it relies on the rapid flow of airflow on the roof of the car when the car is driving to form a negative pressure in the car, and the dirty air in the car is drawn out. Since the air is not directly fed, the dirty air is drawn out and fresh air is replenished from the air intake for ventilation. Therefore, the air flow in the car is soft, and there is no uncomfortable feeling of the wind blowing directly on the body, and there is no dust. involved, and the wind noise is very school.
2. Skylight defogging
Defogging with a sunroof is a quick and easy way to remove fog. Especially in the summer and autumn in the south, there is a lot of rain and the humidity difference is large. Anyone who drives knows that if the side windows of the car are tightly closed during driving, the temperature difference between the inside and outside of the car will increase, and the front windshield will easily form fog. While most cars are equipped with anti-fog devices, some are less effective. The owner only needs to open the sunroof to quickly eliminate the fog on the front windshield and ensure driving safety.
3. Rapid cooling
On a hot summer day, if the car is exposed to the sun for an hour, the temperature inside the car will reach about 60°C. Many car owners will choose to turn on the air conditioner in the car immediately to reduce the temperature in the car. If your car has a sunroof, just open the sunroof and use the negative pressure formed on the roof of the vehicle to extract hot air to cool down. Using this method is 2-3 times faster than using an air conditioner to cool down, and it also reduces energy consumption.
4. Beautiful and comfortable
Because generally imported high-end cars are basically equipped with sunroofs, in addition to being a good ventilation device, the sunroof can also make the car more beautiful and more comfortable.
Modern people's love for sunroof models, in addition to considering the functional benefits, is also due to their romantic vision before buying a car: driving a car, taking family members or lovers to gallop on the tree-lined road, mottled sunlight shining through the sunroof In the car, enjoy close contact with nature.
According to the survey, about 70% of Chinese consumers think that sunroofs are necessary or optional, and only 30% of consumers think that it is not necessary to equip sunroofs.